Listicles Get 21.9% of AI Citations, Articles 16.7%, Product Pages 13.7%:
New research from Wix, analyzing 75,000 AI-generated answers across ChatGPT, Google AI Mode, and Perplexity, has produced the most specific content-format data available for AI search optimization: over half of all AI citations point to just three content formats. Listicles account for 21.9%
AI Search Engines Only Cite HTML — New Research Confirms Markdown Is Invisible to LLMs
New research from OtterlyAI, published this April, has identified a technical blind spot that should immediately change how content teams publish: AI search engines — including ChatGPT, Google Gemini, and Perplexity — only cite HTML pages. Markdown (.md) files are invisible to these
AI Bots Are Eating Your Website Traffic — And Most Indian Marketers Don’t Know It’s Happening
Your website traffic numbers are lying to you. Not because your analytics are broken, but because a growing percentage of what gets counted as “traffic” is actually AI crawlers from OpenAI, Meta, ByteDance, and dozens of other companies systematically scraping your content to
Google’s AI Overviews Are Wrong 1 in 10 Times — And Marketers Are Paying the Price
A 10% error rate doesn’t sound catastrophic until you realise Google’s AI Overviews now appear on billions of searches every month. That means hundreds of millions of users are potentially receiving incorrect information — and if your brand is cited in one of
