The most popular variety of ethnic wear for women in India is “Kurtis”. The best part about Kurtis is that they can be worn on almost all occasions, be it a wedding, Diwali, Holi, or a casual kitty party with friends. For larger celebrations, like a wedding celebration, Designer Kurtis is available.
Designer Kurtis are special Kurtis created by fashion designers or popular fashion companies, to suit various occasions. We have many popular Kurti designers in India like Gerua, Meeranshi, Anubhutee, Ritu Kumar, etc. Kurtis made by designers are more expensive than the normal Kurtis made by various brands.
The Indian fashion industry has grown its ethnic wear portfolio and its variety wonderfully. The trend in the fashion industry changes really fast, every few months you can see a new trend in the market. It is especially with women who pay a lot more attention to what they wear compared to men.
Now, let us discuss the types and varieties of Kurtis:
Anarkali Kurtis have been in our Indian fashion industry since the Mughal-e-Azam era. Anarkali Kurtis were never lost, they are the most evergreen Kurti product in the industry to date. They can be worn by any age group of women or girls. They can be paired with palazzos, skirts, leggings, or churidars.
A-line Kurtis have come in trend in recent years. They are most popular among younger ladies. The most important feature of A-Line Kurtis is that they form a perfect A shape from top to bottom on the body. They can be worn on various occasions, or as casual wear too. A-Line Kurtis can be paired with dhoti pants, jeans, Patiala, churidars, etc.
Tail Kurtis are another kind of Kurtis popular among the younger ladies. The most important feature of these Kurtis is that they are longer from behind and shorter from the front. They are often used by women as these Kurtis help highlight their legs. Still, they can be worn with jeans, jeggings, jackets, leggings, etc.
The fashion industry is also about innovation and ideas. This section of Kurtis is one of the trendiest varieties in the market right now. They have been formed with the mixture of the Indian culture, their designs with a western touch. There are thousands of these designs in the market. They come with different necklines, asymmetrical cuts and slits, and different sleeves.
Designer Kurtis are not popular for any specific feature in their designs. They are popular for the hands that have been used in their creation. Professional fashion designers use their knowledge, expert sense of choice, and judgment to create these Kurtis, which makes them popular.
Designer Kurtis are created by professional fashion designers. Every product of a designer is made with a lot of effort. Popular fashion designers like Ritu Kumar have their stores and sell their products with their name, instead of tagging their product with some other brand.
In simple words, Designer Kurtis are considered better because they are made with professional hands. It is the same reason why designer Kurtis are costlier than the regular ones. Designer Kurtis have been in trend in India for a long time now. With the development of our fashion industry, the number of fashion designers are also on the rise.
Another advantage designer Kurtis have is, like popular fashion brands, a person does not have to worry about the quality of the cloth, fabric used, or the embroidery, and stones used in the dress. Popular fashion designers create better than industry-grade products.
As much as online marketing and selling have gained popularity in India, the fashion industry, especially for women who still prefer to purchase clothes directly from retail stores. If you start looking, you can easily find sellers of designer Kurtis online as well, some popular stores that sell designer Kurtis online are Myntra, Flipkart, Meesho, etc.
When you purchase an item from a retail store, you can judge better and understand better the fabric quality and colours used. If you have seen a popular dress at a store, and you find the same dress online on a trusted merchant’s page, then you can order it, as you may be getting to use some discount coupons or offers.
Designer Kurtis are widely popular in India, as the designers gain popularity. The work of the designer gains popularity along with the growing reputation and popularity of the designer himself. One of the most common ways for a designer to gain popularity is when an actress wears their designs. Be it in a movie, or real life, it is a great achievement for a fashion designer when his work gets recognized by a celebrity.
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